Islamic Communication and Civilization Journal

The Influence of Social Media and Digital Da'wah Content on Islamic Financial Literacy among Generation Z in Bengkulu City

Fitri Dhivi Lovika — 2026-07-31

This study aims to investigate the impact of social media and digital da'wah content on Islamic financial awareness among Generation Z in Bengkulu City. This study used a quantitative approach involving 200 respondents were chosen using purposive sampling. The data were processed through multiple linear regression using IBM SPSS Statistics 29. The findings indicate that social media (t = 5.361; p < 0.001) and digital da'wah content (t = 6.647; p < 0.001) show a positive and significant effects on Islamic financial literacy. At the same time, both variables have a significant effect, contributing 44.4% (R² = 0.444).

Issue Management on TikTok

Nindi Dewi Anisa — 2026-07-31

Social media has become a real time channel through which police public relations units communicate with the public, and TikTok's algorithm driven distribution can allow an issue to escalate before an institution has verified the facts or prepared a response. This problem became visible when a TikTok video alleging a wrongful arrest by members of the Criminal Investigation Unit of Polres Blitar went viral in December 2025, generating widespread public reaction before any official clarification was issued. This study examines the issue management process, monitoring mechanism, and clarification efforts carried out by the Cyber Patrol Unit of Polres Blitar's Public Relations Division in response to this issue. A descriptive qualitative approach was used, drawing on Chase's (1984) issue management theory; primary data were obtained through in-depth interviews with the Head of the Public Relations Section as the key informant, together with a Cyber Patrol Unit member, a public relations administrative staff member, and a content observer as supporting informants, complemented by observation and documentation of official records and online content. The findings show that the issue management process follows five stages: issue identification, issue analysis, response-strategy formulation, communication implementation, and evaluation. Monitoring is conducted systematically through daily cyber patrols that track hashtag trends and viral content on TikTok, and the response strategy involves cross functional coordination with the Criminal Investigation Unit to produce fact based clarifications disseminated through a counter opinion approach via official Public Relations channels and online media. While the clarifications reached a wider audience, an observer's account suggests that their persuasive effect may have been constrained by how emotionally engaged and response oriented TikTok audiences tend to be toward this kind of issue, a pattern that warrants closer empirical investigation. These findings offer practical guidance for regional police public relations units seeking to design more adaptive, platform sensitive issue management practices for fast moving, short video social media.

Representation of Da'wah Messages and University Students Responses to the @pesantrennuruljadid Instagram Account from the Perspective of Religious Literacy

Irma Yunita — 2026-07-31

The evolution of social media has shifted the delivery of dakwah (Islamic outreach) from conventional methods to a more interactive digital format. Instagram has emerged as a key platform utilized by Islamic educational institutions including the @pesantrennuruljadid account to disseminate dakwah messages through visually engaging, educational, and communicative content. This study aims to analyze how dakwah messages are represented on the @pesantrennuruljadid Instagram account and to examine the responses of Nurul Jadid University students (mahasantri) to these messages through the lens of religious literacy. Employing a qualitative descriptive approach, the study gathered data via observation, in-depth interviews, and documentation of Instagram content, which were subsequently analyzed using the Miles and Huberman interactive model. The findings reveal that the dakwah messages on the @pesantrennuruljadid account incorporate values related to aqidah, sharia, and akhlaq, alongside the reinforcement of Islamic character; these are conveyed through visual designs, short videos (Reels), dakwah posters, documentation of pesantren activities, and accessible narratives. Student responses were generally positive, as the content broadened their religious insights, deepened their understanding of Islamic values, and boosted their motivation to practice their faith. However, the effectiveness of these messages is also influenced by factors such as digital literacy levels, the ability to grasp the context of the message, and the students' consistency in verifying religious information found on social media. In conclusion, the @pesantrennuruljadid account plays a significant role in representing dakwah messages and fostering religious literacy among students. Consequently, the management of dakwah content ensuring it remains credible, educational, and aligned with the needs of the digital generation must be continuously enhanced.

Representation of Transcendental Communication through the Symbol of a Letter in the Film Titip Surat untuk Tuhan

Sirin Rani Fatimah — 2026-07-31

Film is an audiovisual communication medium that functions not only as entertainment but also as a medium for representing social, cultural, moral, and spiritual messages through the system of signs constructed within its narrative. This study aims to analyze the representation of transcendental communication through the symbol of letters in the film Titip Surat untuk Tuhan using Roland Barthes' semiotic approach. This research employed a qualitative method with a semiotic analysis approach. Data were collected through observations of scenes, dialogues, and visual elements featuring letters as symbolic objects and were analyzed using Barthes' three levels of meaning: denotation, connotation, and myth. The findings indicate that the meaning of the letter evolves from a written communication medium into a representation of transcendental communication between humans and God. At the denotative level, the letter functions as a medium for conveying messages. At the connotative level, it represents prayer, hope, and human surrender to God. At the mythological level, the letter constructs the belief that prayers may receive answers through various forms of divine assistance represented in the film. The findings demonstrate that a simple symbol can convey complex spiritual meanings through the film's visual and narrative construction. This study also reinforces Jalaluddin Rakhmat's concept of transcendental communication and confirms that Roland Barthes' semiotic approach is relevant for analyzing the representation of transcendental communication in audiovisual media. The novelty of this study lies in its focus on the letter as the primary symbol representing transcendental communication in film.

Live Streaming Based Da'wah Strategy on Social Media

Khofifah — 2026-07-31

Live streaming has developed into one of the digital media used as a means of conducting online religious study sessions (pengajian) because it enables direct and interactive communication. This study aims to analyze the role of live streaming on the TikTok account @kadamsidik00 (Husain Basyaiban) in conveying religious messages, interacting with the audience, and strengthening digital da'wah practices. The research employs a qualitative method with a contentanalysis approach. Data were obtained through observation of live broadcasts, documentation of activities, and content analysis of the da'wah messages delivered. The findings show that live streaming functions as a communicative medium that is interactive and responsive to audience needs. The live broadcast feature not only facilitates the delivery of religious material but also opens a space for dialogue through question and answer sessions, strengthens the closeness between the preacher (dā'ī) and the congregation, and expands the reach of da'wah messages. In addition, the use of this medium shapes a pattern of da'wah communication that is more adaptive to the characteristics of social media users. The study concludes that live streaming is an effective means of supporting online religious study sessions because it offers flexible access, more intensive interaction, and relevance to the development of digital communication technology.